Specialist NZ Digital Marketing Advisory & Implementation Services

The goal of our Strategic Planning & Implementation Service is to drive sustainable digital ROI.

NZ.Digital provides expert digital marketing advice and implementation support to businesses, websites and eCommerce stores.

Whether that’s help with setting your digital marketing goals, developing your online marketing strategy, or executing a digital media plan, our expert advisors will provide you with the tools and knowledge to help your business achieve sustained growth.

Glen Maguire NZ.Digital CEO

Glen Maguire, CEO @ NZ.Digital

(e) [email protected]

(m) 021 344 050

Objective, Independent digital marketing advice and support.

My first role in digital was back in 1998, when I lead a program of work advising Diageo, an FTSE 100 company, how to implement a digital enablement and marketing strategy.  I then completed my MBA at the University of Otago, worked as the Head of Web at Vodafone NZ as a founding Chairman of the Interactive Advertising Board of NZ. 

My drive and passion has always been to help businesses leverage the power of digital. It is fantastic to see how some 20 years later, digital marketing is considered an integral part of the marketing mix.

The founder, Glen Maguire, started his digital career as the Head of Digital at Diageo in 1999 during the dot com boom era, where he had responsibility for implementing a digital marketing and e-Business program of over $300M.

The founder, Glen Maguire, completed an MBA at the University of Otago, where he learnt how to adapt business strategy best practices into the world of digital. 

The founder, Glen Maguire, worked as the Head of Web Services at VFNZ, where he gained hands on experience learning how to integrate mobile services into the marketing mix. 

We founded in February 2007 as E1, an online marketing consultancy that helped New Zealand companies grow online. 

We rebranded from E1 to the more modern NZ.Digital (Avatar Digital Limited) brand in 2021. We continue to provide the same digital advisory, enablement and implementation services. 

Core Services

Strategic Goal Setting

We set your digital marketing goals, ensuring they connect with your business strategy.


We help you set goals that are Specific, Measurable, Achievable, Realistic and anchored within a Time Frame.
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Digital Activity Selection

We help you select the best digital marketing activities to achieve your goals.


We use the RACE framework to create a user centred action plan that delivers effective ROI.
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Activity Implementation

We implement your digital marketing strategy as an outsource or advising your in-house team.


We can implement your digital marketing program or give you the know how to do it yourself.
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Analysis and Insight

We help you set up a reporting system that tracks the performance of goals, KPIs and metrics.


We show you how to generate insights from your analytical data that enable you to make informed decisions.
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Client Portfolio

Since 2007 we have helped a diverse range of New Zealand companies develop and implement their online and digital marketing strategies. We don’t like to use our portfolio to tout for new business, nonetheless here’s a selection of clients.